The brutal truth about going viral on Twitter

Once the hype passes, the platform stops pushing your content entirely. It feels like they use creators and throw them away.

4 comments

4 Comments

tyler_bailey892mo ago

But does it actually matter long term?

walker.emery2mo ago

@tyler_bailey89 small cracks become big breaks (you see it everywhere).

the_miles2mo ago

That "long term" thing is the real question. It matters because people remember how you left things, not just the numbers. That memory sticks around way longer than any follower count.

sandra_lane62mo ago

What's wild is they just ghost you like that after. I mean your reach falls off a cliff overnight? That's messed up.