Finally got a genuine apology from a creator I used to follow

After watching this influencer's third apology video in two years, I actually saw real tears and specific details about who she hurt. The first two were just 'I'm sorry if anyone was offended' with no eye contact. This one had her naming the people and admitting she was wrong without any excuses. Has anyone else noticed that when they stop using vague language like 'mistakes were made,' it usually means they actually mean it?

3 comments

3 Comments

evan_davis23d ago

Honestly that's a really good sign when they stop hiding behind vague corporate language. Tbh most apologies these days feel like damage control scripts, not actual remorse. Ngl it takes guts to name names and admit you were wrong without adding 'but' or 'if' to soften it. That shift from passive voice to owning it directly is the biggest clue they finally get it. Really happy you got that closure because those empty apologies just leave you feeling worse.

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kellygrant22d ago

Yeah, you nailed it. I got one of those "we regret any inconvenience" non-apologies once and it made me want to throw my phone. My own apology game is so weak I once said "sorry I'm late" and then immediately blamed the traffic. Took me a week to realize I'd pulled the exact "but" move you're talking about. We're all out here waiting for companies to be real while I can't even own up to missing a lunch date.

johnson.river22d ago

Wait you actually got a real apology from a company? I didn't think that was possible anymore... most of them just send a form letter and hope you go away. That must have felt completely different.