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I saw a client's face drop when I gave them a price for a simple website fix.
It was a $200 job in Denver last month, and their reaction made me understand I was charging for my time instead of the value of solving their problem, so how do you figure out what something is actually worth to a client?
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felixhenderson2mo ago
My buddy had the same thing happen with a quick logo tweak. He started asking "what's it costing you not to have this fixed?" and his prices totally changed.
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kai_burns732mo ago
Ever notice how just changing the question can make clients see the real value? That shift from "what does it cost" to "what's it costing you" hits different. It frames your work as solving a real problem they're already paying for.
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smith.elliot2mo ago
My friend did that too after reading @felixhenderson, and her next client paid triple.
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spencer_gonzalez117d ago
Oh man, I feel that. That face drop is brutal, it sticks with you. I had a client once who literally laughed when I quoted them $150 for a simple plugin conflict, and I almost lowered it on the spot. But I stopped myself and asked how much business they were losing every day the site was broken, and suddenly they were the ones asking if I could start that same day. It's crazy how we're trained to think in hours when the client is thinking in headaches or lost money.
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