But honestly, a forced sorry is WAY better than nothing. It shows he knows he messed up and that public opinion matters now. That script his manager wrote? It still puts the right words out into the world, and some people might actually believe it. The alternative is just staying quiet and looking like he still thinks that awful stuff was okay. Even a bad apology starts a change.
Thing is, a forced apology can backfire just as bad. People read that stuff and smell the PR from a mile away. It makes you look even more fake than before. Like, he had a chance to say something real and he blew it with a script. That might actually make people angrier than if he'd said nothing. Silence lets people imagine their own worst version of him. An insincere apology just confirms that version is true.