My favorite YouTuber's apology felt like he copy-pasted from a corporate template

I was sitting in my kitchen at 2am watching his video saying he was sorry for plagiarizing other creators, and he literally used 'I take full accountability' three times in the first 90 seconds, which is the same phrase Logan Paul used in his 2018 apology, so who actually believed this guy meant it after that? Has anyone else caught these scripted buzzwords that make an apology sound fake?

3 comments

3 Comments

erickelly3d ago

Hate to be that guy, but just a quick correction on the timeline. Logan Paul's big "I take full accountability" apology was actually from early 2018, not 2017 like some people remember. He posted that suicide forest video in December 2017 and then dropped his first apology video right after New Year's. So by now we've been hearing that phrase for like six years straight, which honestly makes it even worse. Every YouTuber who uses it now knows exactly how hollow it sounds, you know?

williamw753d ago

...and he doubled down on 'I'm here to own this' right after that, which is another one straight out of the PR handbook. I actually paused the video and counted the buzzwords at that point. It's like they all go to the same apology seminar or something, just swapping out the name at the top. Nobody talks like that in real life, you know? When I mess up I just say 'my bad, that was dumb' and move on. Hearing 'accountability' repeated that many times just makes me think they're reading off a script their manager handed them an hour before hitting upload.

xena5823d ago

Hate how they all use the same recycled lines like they're reading from a company memo. Makes it impossible to tell if they actually mean anything or if it's just damage control written by some PR team. Your 'my bad, that was dumb' approach sounds way more real than any of that corporate apology nonsense.