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That "free" SEO audit tool actually wrecked my site rankings for 3 months

Everyone told me to use SiteAnalyzerPro to find broken links and keywords. Ran it on my blog about vintage cameras and it flagged 40 things as "critical" so I changed them all. Turns out the tool was just trying to sell me their paid service and my traffic dropped 60 percent after I messed with the meta tags.
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3 Comments
ray_sullivan
Respect that experience but automated tools rarely understand your actual site context.
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wesleyflores
Does anyone actually test these tools against a static HTML backup of their site to see what they miss? I bet half the time the real issue is the tool can't even find the pages that matter most.
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wells.christopher
Yeah "rarely understand your actual site context" is the whole problem summed up. Tools see code, not business logic.
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